Learn how tailored, trackable sales leave behinds keep deals moving—and use our free template to build your own in minutes.
A sales leave behind is an asset a rep shares with a prospect after a demo or meeting. Think recap decks, one-pagers, or PDFs.
But here’s the problem.
Most traditional leave behinds are generic. They’re created once and reused across accounts. They don’t reflect the actual conversation that just happened. And they don’t help your champion sell internally.
That’s not just a missed opportunity. It’s a momentum killer.
Most sales leave behinds slow down deals because they:
❌ Require reps to manually customize slides or copy-paste content
❌ Leave buyers with vague or irrelevant info
❌ Don’t help champions sell internally
❌ Don’t generate insights into who’s viewing or sharing the content
They’re static. They’re stale. And they’re not built for how buying happens today.
The best reps today are doing something different.
They’re sending personalized interactive follow-up assets that are:
✅ Branded to the buyer’s company
✅ Tailored to the specific challenges discussed on the call
✅ Showing (not just “telling”) relevant use cases and proof using videos and interactive demos
✅ Shareable with internal stakeholders
✅ Trackable, so reps know who’s engaging and when
1. They reduce back-and-forth
No more email threads asking for “a quick summary” or “something I can share with my CFO”. The leave behind is the summary. And it’s already built for sharing.
2. They keep momentum going post-demo
The most dangerous part of the sales cycle is right after a demo when excitement fades and next steps stall. A personalized leave behind recaptures that momentum and keeps the deal moving.
3. They equip your champion to sell internally
Your buyer is rarely the only decision-maker. A good leave behind arms them with a crystal-clear story they can pass along to stakeholders without relying on memory.
4. They give reps visibility into intent
Modern leave behinds are trackable. Reps can see who’s opening them, what they’re clicking on, and when to follow up, turning passive interest into timely action.
After using personalized leave behinds, one of our customers saw their sales cycle decrease by as much as 3x. Why? Because they stopped sending generic decks and started sending assets that answered the buyer’s top questions and could be used to inform and even get sign-off from internal stakeholders—which traditionally would have required additional meetings.
You don’t need to build from scratch. Use our interactive follow-up template to create a personalized leave behind in minutes.
→ Just plug in your buyer’s info, tailor the message, and hit send
→ Your prospect gets a high-impact, shareable asset
→ You get more visibility, faster decisions, and shorter sales cycles